What goes into Incentives treats and food recipes?Updated a year ago

Our philosophy is simple: if it’s hard to say, it shouldn’t be in your pet’s tray ❌ 

Our treats, like the classic single-ingredient varieties, contain nothing but the pure item itself ✅ 

For blends like our Yoghurt Berry Boosts, we combine just a couple of potent, immune-boosting ingredients to maximise the health benefits — no fillers, no additives, just wholesome goodness. Each product's specifics are detailed in the description, so you know exactly what you're giving your furry friend.